Mission / Vision / Slogan

• Mission

  Promoting citizen welfare by providing safe and convenient public transportation services

• Vision

  Busan Transportation Corporation, the center of absolute safety, citizen happiness, and public transportation

• Slogan

  Change and leap, New Metro

Management Goals

• Establish absolute safety
  Enhance citizen trust

  <Zero railroad accidents>
  <Zero operation disruption>

• Overcome the financial crisis
  Strengthen growth engines

  <1 million passengers per day>
  <Operating revenue of 400 billion won>

• Pursue space innovation
  A pleasant workplace

  <Noise: 70 dB or less>
  <No. 1 in customer satisfaction>

• Spread ESG management
  Improve public value

  <2% reduction in electricity usage per year>
  <Comprehensive integrity level: Grade 1 (90 points or higher)>

Strategic Tasks

• Absolute Safety

  ✓ Advancement of digital safety management

  Strengthening safety management based on digital technology

  Systemization of maintenance system

  ✓ Enhancing the safety of electric trains and facilities

  Continuing to expand safety infrastructure

  Safety management through preemptive inspection and diagnosis

  ✓ Strengthening company-wide safety capabilities

  Zero severe disasters through company-wide safety management

  Preventing human errors and establishing a safety culture

• Future Innovation

  ✓ Financial innovation based on management efficiency

  Financial healthiness and increase in incidental profits

  Promoting company-wide management efficiency

  ✓ Future-oriented organization and technological innovation

  Organization and personnel management to secure future competitiveness

  Strengthening future green smart technologies

  ✓ Increase of passengers and expansion of future railway network

  Establishment of transportation environment infrastructure centered on urban railways

  Continuous expansion of new urban rail networks

• Customer Happiness

  ✓ Strengthening space innovation and design management

  User-centered design improvement and space innovation

  Citizen participation type “Cultural Urban Railway”

  ✓ Creation of customer satisfactory use infrastructure

  Creating a comfortable and convenient urban railway

  Establishment of safe crime prevention infrastructure and improvement of customer service level

  ✓ Pursuing the values of communication, empathy, and win-win

  New labor-management culture of communication and respect

  Creating a pleasant workplace atmosphere

• Sustainable Growth

  ✓ Eco-friendly management and energy efficiency

  Implementation of eco-friendly green urban railway

  Maximizing energy efficiency

  ✓ Leading the win-win development of the local community

  Revitalization of local industries

  Social contribution activities to improve public value

  ✓ Strengthening the organizational system of integrity and trust

  Establishment of a sound organizational integrity culture

  Establishment of a public enterprise culture that respects human rights